Ms Lunchalot, aka Michelle Izzard, knows good food and understands what foodies look for in tracking down their next ‘gram worthy meal.
Being a foodie is a part-time passion, but Michelle’s corporate experience in developing sales, pricing and marketing strategies to grow revenue and profitability for organisations such as the Seven Network, News Corp, Sydney Airport and IGA Supermarkets can assist in enhancing your business.
Menu Review
- Does your menu have standout dishes and flavours unique to you?
- Do you describe your dishes in ways that entice foodies from all over town?
- Is your menu structured in a way that encourages increased spend with complimentary items?
- Is your menu typo free?!
Michelle can conduct an online menu consultation and offer recommendations to appeal and attract foodies to your business.
Menu Tasting
If you are looking at revamping your menu, invite Michelle to consult on new dishes with a menu tasting to get the foodie perspective before committing and sending them to print!
Or, perhaps you’d like feedback about how your meals are presented and how tweaks could draw foodies to your business and generate free content for your socials.
Market Positioning
Do you understand how you are positioned in the market, what foodies are saying about you, what your competitors are doing well that could improve your business? Michelle can undertake a market review that will help you understand your current strengths and weaknesses and how to turn those into opportunities.
Social Media Consultation
You may be your own Instagrammer, or you might be using a social media agency to do your content creation and/or to manage your page, but do you know if foodies are responding to the content well? Does that content actually represent the true experience a customer will get when they visit? Get the foodie perspective as to if the way you are presenting your business is working for you, or against you.
Content Creation
Need to get some good quality photos of your new menu items, or a short term special or promotion? Arrange for Michelle to do a small shoot at your site and you’ll own the photos to use for whatever purpose you like.
Invites/Collabs
If your business and @MsLunchalot have profiles that appeal to the same target customer/audience, let’s work together to grow both our businesses. Posts, stories, giveaways – it’s all possible! I can even call on some foodie friends to increase the content created by the event.
To get in touch and discuss working together, please email Michelle at mslunchalot@gmail.com.
